About El Gringo

Email El Gringo: Scott@AGringoInMexico.com

Personal Bio (Excerpted from Chowzter.com):

W. Scott Koenig (aka. El Gringo) has traveled extensively around Mexico since the mid ’90s. His blog, AGringoInMexico.com, reports on south of the border destinations, culture, events and cuisine. He also reports for Baja.com and has been published in the Baja Times, Destino Magazine, The Oaxaca Times and The Yucatan Times. Additionally, he’s “Chief Chowzter” of Tijuana, the Valle de Guadalupe, Rosarito Beach and Oaxaca for Chowzter.com, an up-and-coming foodie site with recommendations from food experts in nearly 100 cities around the globe.

A Gringo in Mexico, W. Scott Koenig, in Los Cabos, Baja California, Mexico.

The founder and creative director of Koenig Creative LLC in San Diego, a full-service design and marketing agency, Scott is a seasoned creative director and graphic designer with 30 years of creative management experience. His award-winning work has been featured in international design publications and receives accolades from the design community as well as his clients.

While his profession is creative direction and design, Scott has blogged and reported on Mexico since 2011 and hopes to turn his favorite “pase tiempo” (pastime) into a profession in the near future, with an expansion into other areas of Mexican travel journalism, publication, tourism and promotion.

“As a citizen of the world, I’ve always felt international travel was important for personal pleasure, growth and perspective as well as the sharing of knowledge, culture or just a drink with the locals and expats of any given destination,” Scott said.

“I really fell in love with Mexico after an early trip to Mexico City and San Miguel de Allende in 2003. I’ve had the good fortune to have traveled all around the country since. Whether the Spanish Colonial streets of Oaxaca, the desert beaches of Baja Sur or the Mayan pyramids and sisal plantations of the Yucatan Peninsula, Mexico has an indescribable ‘magic’ that is hard to find here in the hyper-commercialized US. Aside from all the great thing Mexican culture has to offer, you can also see and tour French manors, Italian opera houses, Russian vineyards and Spanish Colonial architecture — all in Mexico, where the Peso exchange rate can’t be beat.”

Scott said he originally developed his blog as a central repository of travel journals and photos to share with friends and family, but AGringoInMexico.com has since evovled into a more definitive source of reporting on all things Mexico.

“For the past year or so, I’ve been posting a lot on Baja California…Tijuana, Rosarito Beach and the Valle de Guadalupe. Being just across the border in San Diego, I try to make it down often and always enjoy my visits. Addtionally, Baja California Sur is just a two hour flight away and has some of the most beautiful beaches, warm people and delicious seafood on the planet.”

The country has made a lasting impression on El Gringo, as well as his wife and 6-year old son who accompany him on most of his adventures south of the border.

Scott says his “Death Row Meal” would consist of Pescado Zarandeado, a traditional grilled fish dish served along Mexico’s Pacific Coast, with a full regiment of ceviches, shellfish and other fresh Mexican seafood served in Sinaloan and Sonoran styles.